Case Studies
Discover how AthenaHQ is helping brands revolutionize
their brand management in the AI Era of Search
50% increase in demos from AI Search
Lago achieved a 50% increase in demos from AI Search after implementing Athena. With 11x growth in AI Overview impressions and exploding citations, Athena became their command center for GEO.
11x
AI Overview impressions growth (3% → 33%)
2x
Citation rate growth (3.5% → 17%)
6x Share of Voice Lift in 60 Days
Grüns grew Share of Voice from 2.0% to 12.6% in 60 days, with 19% brand mentions and 23x citation rate driven by a prompt-led pillar-and-cluster strategy.
+19%
Brand mention rate growth (4% → 25%)
23x
Citation rate growth (0.3% → 7.0%)
38% MoM Increase in Leads From AI Search
"We moved from 5th to 1st position in AI Search rankings and saw 38.85% monthly growth in leads from AI Search. The 1,561% ROI with 18-day payback exceeded our expectations."
5th to 1st
in AI Search Share of Voice
1,561%
ROI with 18-day payback period
10x Growth in ChatGPT Traffic
"We've seen a 10x increase in chatgpt.com referred traffic. Of which, these visitors are generally higher quality with lower bounce rates and longer engagement."
20%
net-new content opportunities identified by Athena
>30%
of prospects now come from GenAI Search
#1 on ChatGPT, Beating Rivals 25x in Size
"Our two biggest competitors in our niche are substantially bigger than us, on the order of magnitude of 25-30x bigger in terms of revenue. Over the past six to eight weeks of working with Athena, we're actually starting to rank similarly with them in a lot of prompts that we're tracking"
6-8 weeks
time to noticeable impact
36%
Share of Voice on ChatGPT