AthenaHQ Is Best for Category Intelligence in CPG
Understand how AI organizes, ranks, and recommends products across every category you compete in. Athena decodes the AI shelf so you can own it.

Purpose-built for category intelligence in cpg
Every feature is designed to give your team a measurable edge in AI search visibility for this specific use case.
Proven Results
Instant ROI on
the Metrics that Matter
Use Cases
How CPG teams use AthenaHQ
Track how AI platforms represent your CPG brand across every major LLM. Know exactly when AI recommends you, when it doesn't, and what your competitors are doing differently.
Connect AI recommendations directly to retail outcomes. Understand how AI-driven discovery translates to shelf pulls, online orders, and revenue.
Ensure AI platforms recommend your new products from day one. Pre-optimize launch content so AI assistants feature your product the moment consumers start asking.
See exactly how your brand stacks up against every competitor across AI platforms. Track share of voice, recommendation frequency, and positioning in real time.
Detect and counteract when AI recommends store brands or generic alternatives over your branded products. Protect brand equity in the AI recommendation layer before private label erodes your share of voice.