The CMO Guide
to AI Search
How to get your brand in front of customers in the answer engine era.

AI Search Has Redefined Brand Visibility
AI search has become the primary interface between customers and brands. 50% of consumers now use AI search to make purchase decisions, and 84% of CMOs use AI/LLMs for vendor discovery — up 3.5x from 2025.
Traditional SEO rankings no longer guarantee visibility. The future of brand visibility is not about ranking first, but being chosen as the answer.
Download it now
Access the full CMO Guide to AI Search with a 6-step playbook, performance benchmarks, and a 90-day action plan.
Why This Guide Matters
AI engines aren't just surfacing answers — they're selecting
which brands get to be included.
By 2028, $750
billion in revenue will funnel through AI-powered search. Brands
that neglect optimizing for answer engines will inevitably be
left out of the conversation.
This guide gives CMOs
the strategy to become the source AI trusts.
What You'll Learn
How answer engines have re-defined brand visibility Why clicks are down and answer-share is the new currency.
What brands need to do to join the AI conversation And stay there, consistently.
Key terms, KPIs, and performance benchmarks Share of Voice, citations, AI-sourced leads, and more.
A 6-step playbook for AI search strategy Specifically designed for CMOs.
A 90-day CMO action plan From audit to execution.